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Give your brew a creamier and healthier twist with Storia White Magic. Easy to use and easily soluble, it is your trusted companion wherever you go. Just add a few spoonfuls and taste the delicious magic in every sip. One thing’s for sure, you’ll never miss milk.

Size – 200gms
MRP – ₹85


  • Trans fatty acids, more commonly called trans fats, are made by heating liquid vegetable oils in the presence of hydrogen gas, a process called hydrogenation.
  •  Trans fats are the worst type of fat for the heart, blood vessels, and rest of the body because they:
    • Raise bad LDL and lower good HDL
    • Create inflammation, – a reaction related to immunity – which has been implicated in heart disease, stroke, diabetes, and other chronic conditions
  • Trans fat can have harmful health effects even in small amounts – for each additional 2 percent of calories from trans fat consumed daily, the risk of coronary heart disease increases by 23 percent.
  • Partially hydrogenated oil is not the only source of trans fats in our diet. Trans fats are also naturally found in dairy fat in small amounts.
    Storia White magic replaces this dairy fat with a plant sourced oil (palm) which is completely refined and not hydrogenated to make your favorite food trans fat free!






Storia® White Magic is a free flowing powder intended to substitute milk and dairy whitener to provide a smooth, rich and creamy mouth feel to your beverages. It contains partly skimmed milk solids, edible vegetable oil (Palm oil) and sucrose.

Storia® White Magic has superior fat-protein characteristics than most milk powders, a longer shelf life and is extremely cost effective. Moreover, it is completely trans-fat free.

Storia® White Magic has good solubility and stability. It increases the creaminess and mouth feel of the beverage. Most importantly, it contains Mono and Poly unsaturated fat and has no trans-fat. It also contains proteins which make it a healthy option. Being a powder, it can be stored for 9 to 12 months.

Storia® White Magic contains zero trans-fat. Trans fat is bad for cholesterol levels than saturated fat because they:
• Raise bad Low Density Lipoprotein (LDL) and lower good High Density Lipoprotein (HDL)
• Create inflammation, a reaction related to immunity which has been implicated in heart disease, stroke, diabetes and other chronic conditions
• Contribute to insulin resistance
• Can have harmful health effects even in small amounts. For each additional 2 percent of calories from trans-fat consumed daily, the risk of coronary heart disease increases by 23 percent.

Yes, Storia® White Magic is an excellent substitute for milk and best used as creamer for tea, coffee and other beverages. However, it is not a substitute for mother’s milk.

Storia® White Magic is easy to use. Just follow the below steps:
(i) Add 1 tsp Storia® White Magic to 3 tsp of lukewarm water and stir.
(ii) Add this to brewed tea/coffee and add sugar to taste.
(iii) Stir and experience the magic. Do not add Storia® White Magic directly to boiling water. For other uses, please refer the recipe page of the website.

Storia® White Magic is an excellent substitute for milk and best used as creamer for tea, coffee and other beverages. It can also be used in the preparation of Indian sweets such as gulab jamun, basundi, kheer etc. It can be used for making kulfis, ice creams, cakes, bread and biscuits. You can also prepare curries using Storia® White Magic.

Nutrition facts and ingredients for Storia® White Magic can be found on the back of every pack. It can also be viewed in the nutritional information section in the above scroll.

Storia® White Magic must be stored in a cool, dry and hygienic place. Once opened, transfer the contents into an air tight container to avoid lumping.

Storia® White Magic is widely available in 25g, 200g, 400g and 1Kg packs. It will be introduced in more pack sizes in the future to add to your convenience.

We are available during office hours from 9.30 am to 6.30 pm and would really love to hear from you!
• Call on our Helpline No. 1800 223 883
• Email: customercare@Storia®
• Send an email through our ‘Contact Us’ page

Yes, Storia® White Magic contains milk solids.

No, Storia® White Magic does not contain Vanaspati.

Both Storia® White Magic and dairy based milk replacers contain milk/milk solids. The primary difference is that Storia® White Magic uses edible vegetable fat instead of milk fat, which makes it healthier, trans-fat free, and low in cholesterol and saturated fat.

Vanaspati refers to any refined edible vegetable oil that has been subjected to the hydrogenation process. Vegetable oils have lower saturated fat and no trans-fat unlike Vanaspati.

Yes, Storia® White Magic adheres to the highest nutritional standards, which are based on globally recognised dietary guidelines viz. Star-K- Kosher, MUI (The Indonesian Council of Ulama-Halal), FSSAI (Food Safety and Standards Authority of India) and Food Safety System Certificate 22000-2012 etc. Storia® White Magic uses milk solids without cholesterol to offer a healthier product to consumers.

Storia® White Magic is healthier in terms of fat content since it contains edible vegetable fat, which is naturally cholesterol free, and has less saturated fat content as compared to dairy fat.

This is because we are committed to offering consumers great tasting and healthier products. We use vegetable fat since it is a naturally cholesterol-free source of fat and contains lower saturated fat than dairy fat. This makes our products healthier than other dairy based milk substitute products available in the market.

Yes, Storia® White Magic has been formulated to contain less saturated fat and sugar, and makes for an excellent choice of beverage and can be used to make Indian sweets for your children. It is not a substitute for mother’s milk.

No, our global technical and R & D expertise has helped deliver products with a better nutrition profile without compromising on taste. The calorie count of Storia® White Magic is lower than traditional dairy based milk replacers on a weight-by-weight basis, and it has a better healthyfat profile.

Yes, Storia® White Magic is 100% vegetarian.

Yes, Storia® White Magic’s manufacturer – Drytech Processes (I) Pvt. Ltd. produces products as per the standards laid down by FSSAI (Food Safety Standard Authority of India). They follow global best practices of food processing and manufacturing, and their facility is 100% microbiologically safe.

No, Storia® White Magic does not contain Dalda.


Storia Street Style drinks have been a savior this lockdown. The taste takes me on a nostalgic ride, back to the days when I use to devour on street food.

Harish Arora

I take pride in calling myself a foodie and Storia Street Style Juices complement almost all my food styles. They are refreshingly good and I always carry one of them.

Julie D'Souza

I have tried all flavours of Storia Street Style Drinks and they have the most authentic taste. Guava Chilli is my favourite. You can try them and you’ll like them too.

Aditya Mishra

Love this badam shake. It is healthy, natural and so delicious. Perfect as an evening snack.

Swapnil Pawar

Best chocolate shake till now. It is thick, creamy and healthy too.

Sanjana Malwade

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